demandDrive offers outsourced SDR programs and a separate appointment-setting model for shorter sales cycles. Coseek runs the calling work from account selection to qualified handoff. Our free game plan shows the types of buyers we would approach, the campaign angle and the complete script before you commit to execution.
Calling for the work you want to win
An industrial supplier may already have its distributor network covered and want more direct project opportunities. A conversation with another reseller could be easy to arrange and still do little for that goal.
Coseek builds the campaign around the work you want to win. For an industrial communications supplier, that could mean researching companies with relevant installations or upcoming projects, then finding the engineering and operations people involved. If you already know the companies, we use that account knowledge and concentrate research on the right people and reasons to call.
Your current customers, channel relationships and delivery capabilities shape the selection. We write the script and prepare the rep to explore the business situation that makes your offer relevant.
Example: an industrial project conversation
“How are you handling communications across the site today? Are there any upcoming projects where that setup needs to change?”
A useful answer might reveal an expansion, a change in the operating environment or a problem with the current setup. The rep can explore who is involved, what stage the project has reached and whether speaking with your specialist would help.
That gives the meeting a purpose. Your team receives the project context, the people involved and the questions the buyer wants to discuss.
A useful conversation can come before a purchase date
In a technical sale, the first valuable discussion may happen while a project is being planned. There can be requirements to understand, people to involve and delivery timelines to work through before an order is placed.
Coseek prepares the rep to establish that context and explain the next step. We qualify against account and role fit, the relevant need, process, timing or use case, and the buyer's acceptance of the meeting's purpose. We then confirm the attendee, date and time and send the invitation.
Your specialist takes over with a reason to continue the conversation. Feedback from those meetings helps us sharpen the account selection and questions for the next calling block.
The work your team can pursue and deliver matters too. We use your commercial context to focus the campaign on suitable opportunities, and discuss technical questions with you when the calls reveal something the rep needs to understand better. Coseek manages the calling; your team supplies the expertise that makes the sales follow-up valuable.
demandDrive's two sales programs
demandDrive offers different programs for different sales conditions. Its Lane Alignment Framework uses market maturity, target-market size, deal value and inbound versus outbound work to shape the program.
| Program | Published approach |
|---|---|
| Appointment setting | Outcome-based programs for large enterprises with broad markets, transactional deals and short sales cycles. Pricing is tied to qualified booked meetings against agreed criteria. |
| Outsourced SDR services | Managed sales development with trained reps, inbound and outbound support, work in client systems and senior program oversight. Its appointment page directs longer, more complex sales and narrower markets toward this SDR model. |
Both programs include trained reps and senior oversight. demandDrive's wider services also cover growth marketing, revenue operations and technology. That scope is useful when several parts of sales and marketing need to work together through one provider.
Coseek is a focused choice when the job is to open relevant B2B conversations by phone. We handle the research, script, rep preparation and daily execution through an assigned sales rep supported by our research and sales management team. The manager reviews selected calls and practises with the rep each working day.
Pricing and the first campaign
The demandDrive service pages checked for this guide request a quote and do not publish a dollar rate card. Its appointment-setting page distinguishes payment for qualified booked outcomes from a standard SDR retainer. The chosen program's price and contractual terms come from its proposal.
Coseek typically starts with a four-week validation sprint. Account research, list building, script development and rep preparation happen before the 20 calling days. Ongoing delivery is month to month.
For a longer sales cycle, the first campaign gives us evidence about the accounts engaging, the needs emerging and the usefulness of the meetings your team receives. Your sales process then determines how those conversations progress toward a purchase. We use call evidence and your feedback to refine the campaign and assess the case for continuing.
We run campaigns in the US and UK. For other markets, get in touch and we can discuss your campaign.