We prepare the rep around your product and buyers.
Your team may already know its best customers, the questions they ask and the reasons they buy. Coseek puts that knowledge to work in a calling campaign. We research the accounts, find the relevant people and write the script around the problem each buyer has a reason to discuss.
For a product sold into several markets, that means giving the rep a useful starting point for each conversation. A list of features that covers every possible use case gives them little to open with. We build the message around the buyer's work, then prepare the rep to explore the need and explain where your product fits.
Your campaign has an assigned sales rep, supported by our research and sales management team. The rep learns your offer and practises before launch. During the campaign, our manager reviews selected calls and practises with the rep each working day, so the next calling block addresses what buyers are actually asking.
Example: production-reporting software
An operations manager might want to spend less time collecting figures from different teams. IT may need to understand how a new system would connect to existing tools. We would prepare the rep to explore the reporting process, find out where it gets held up and capture the technical questions for your specialist.
“How do you bring the production figures together at the end of a shift?”
That starts a conversation about work your product could improve. Your technical team can then demonstrate the relevant workflow and answer the integration questions in depth.
Your specialists get the reason for the meeting.
We qualify the account and person, understand the relevant problem, process or timing, and confirm the purpose of the next conversation with the buyer. A request for general information alone does not establish a qualified meeting.
The handoff tells your salesperson what was discussed, why the buyer agreed to meet and which questions need their expertise. We confirm the attendee, date and time and send the invitation. Your team takes over with a specific conversation to develop.
Your feedback from those meetings matters. Some buyers have an immediate project. Others are exploring a larger change with a longer sales cycle. We use that feedback to refine the accounts and conversations we pursue, alongside the calling evidence.
Martal's tiers cover different parts of the sale.
Martal offers managed lead generation as well as broader sales services. Its cold-calling page says email, LinkedIn and its AI sales platform come standard with its packages. The service includes market research, messaging and qualification, with an appointment-setting team handling outreach through scheduling. Martal cold calling, appointment setting.
| Program | Published approach |
|---|---|
| Tier 1A: Outbound Lead Generation | Target lists, persona messaging, multichannel outreach, appointment booking and reporting. Three-month pilot, then a monthly subscription at a flat monthly fee. |
| Tier 2: Sales and Customer Onboarding | Adds discovery and demos, offers, negotiation, closing support and onboarding. Four-month pilot, then a monthly subscription with a flat fee plus sales commission. |
| Tier 3: Account Management | Extends the work into post-sale account management. Four-month pilot, then a monthly subscription with a flat fee plus sales commission. |
Martal's official pricing page gives these structures and asks buyers to inquire for actual fees. It does not publish a dollar rate for these tiers.
Tier 1A is the closest comparison when your salespeople will retain the deeper sale. The higher tiers are relevant when you also want to outsource more of that work. Coseek is focused on running the cold-calling campaign and handing qualified conversations to your team. Responsive email and selective LinkedIn follow-up can support an engaged conversation or explicit request.
Start the calling, then build on the response.
Coseek works month to month, typically starting with a four-week cold-call validation sprint. Research, list building, script and rep preparation happen before Day 1. The campaign then includes 20 calling days, followed by a review of the response and your sales team's feedback.
That first campaign establishes how buyers respond and which conversations merit further sales work. Longer deals can progress beyond the calling period. We keep the campaign running month to month, refining the research and message as we learn. Ongoing delivery can also begin directly when you already have the evidence and inputs for sustained calling.
We run campaigns in the US and UK. For other markets, get in touch and we can discuss your campaign.